Insights | (matter)

Brand Evolution vs. Brand Revolution: Making the Right Decision for your Rebrand

Executive Insights with Joel Warneke: 3 Takeaways from Our Interview with Cincinnati Business Courier

Healthcare Marketing: How to Stand Out Without Sticking Out

The Evolution of Branding: From Traditional to Digital Platforms

Leveraging AI for Enhanced Customer Service Experiences

Customer Journey Mapping: Understanding and Enhancing the Path to Purchase

The Art of Persuasion: How to Ethically Use Psychology to Influence Consumer Behavior

Brand Archetypes: Understanding the Personality of Your Brand

Merchandise Branding: Extending Your Brand into Wearables + More

Branding: The Key to Business Growth

Logic + Magic is a bi-annual magazine produced in-house by all of us at Leap Group. We dig into the magic of the current marketing trends and the logic behind their relevance and execution.

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